Wednesday, November 14, 2007

The Public Airwaves

Did you know that the public can challenge license renewals for radio and TV stations? Yep, you can. In what may be the beginning of a wave of challenges, media activist groups in New Jersey are challenging WWOR-TV's bid to renew their broadcasting license on the grounds that WWOR had "failed to provide a program service and adequately meet the needs of its northern New Jersey viewers.”

The groups are also challenging the waiver that the FCC has granted to WWOR-TV (WWOR-TV is owned Rupert Murdoch's News Corp), over News Corp's cross ownership of both TV and newspaper outlets in the same market (in this case, Northern New Jersey/New York City)--you see, Murdoch also owns the New York Post. Under most scenarios, that is called a monopoly.

What is highly unusual here is that the FCC has allowed a public forum to be held regarding the license renewal challenge. Does this indicate an actual change in FCC direction, or will this be a token showing of concern by the FCC? That remains to be seen.

The takeaway message of this post is that you (yes, you), can file a license renewal challenge too--or send a letter to the local media titans--letters sent to radio and TV stations must be kept on file, for possible FCC review.

Are you tired of the canned, non-public service oriented programming on local High Country airwaves? Options do exist.


Full article here.

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